SBS White Paperboard
SBS (Solid Bleached Sulfate) White Paperboard:
- SBS, also known as ivory board, is a top-grade white paperboard made from pure, virgin wood pulp. Every fiber in the board has been bleached to achieve a brilliant, flawless white—both inside and out. That’s why brands choose SBS for packaging that needs to look and feel truly premium.
C1S (Coated One Side):
- The outside is smooth, glossy, and ready for eye-catching printing—think perfume boxes or chocolate boxes where only the exterior needs to impress. The inside is plain white.
C2S (Coated Two Sides):
- Both outside and inside are smooth, bright, and printable. Perfect for high-end boxes where every detail matters—even the inner flaps or trays.
Quick Example:
- Think of a perfume box with beautiful artwork on both the outside and inside—usually C2S.
- A chocolate box with a printed exterior and plain white interior? That’s C1S.
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Why Choose SBS for Your Packaging?
- Looks Matter: SBS is perfectly white and silky-smooth, which makes colors pop and luxury finishing like foil stamping and embossing stand out.
- Hygiene & Purity: Because it’s made from virgin pulp and no recycled content, SBS is safe for direct contact with chocolates, pastries, and even cosmetics—no odd smells, no taste transfer.
- Strength in Layers: Typical weights are 350gsm, 400gsm, and 450gsm, giving your box a strong, rigid feel without being bulky.
- Perfect for Customization: SBS is easy to cut, crease, fold, and decorate. That means every creative idea—from a unique box shape to a special window or custom insert—can become reality.
Step-by-Step: How to Pick the Right Paperboard?
Step 1: Define Your Brand & Style Needs
- Only need an elegant outside? (Pick C1S)
- Want both the exterior and interior to show your brand/logo? (Pick C2S)
Step 2: Consider Product Weight & Box Structure
- Light products (chocolates, cosmetics, jewelry): 350–400gsm is usually enough
- Heavier items (wine, mooncakes, electronics): 400gsm or above is recommended
Step 3: Think About Finishing and Certifications
- Need hot stamping, embossing, lamination, spot UV, or window cut-outs? SBS supports all these for the best results.
- Require food-grade, pharmaceutical, or eco-friendly certificates? SBS can be FSC/PEFC certified.
Step 4: Quantity and Budget
- For small batch orders or trials, confirm the Minimum Order Quantity (MOQ) and sampling service with your supplier.










The Standard White Paperboard Insert is a high-quality, reinforced cardboard insert designed to keep fragile items secure during shipping. Perfect for protecting delicate products like ornaments, perfume bottles, and ceramic pieces, these inserts ensure your items arrive damage-free. With customizable options like colored corrugated inserts, printing, coating, and lamination, they are ideal for e-commerce, retail, and custom packaging needs.
Key Features of Standard White Paperboard Inserts
- Durable Construction: Made from reinforced cardboard that maintains rigidity, ensuring maximum protection.
- Customizable Design: Available with colored corrugated inserts, printing, coating, and lamination for a tailored look.
- Versatile Capacity: Accommodates multiple items, scalable based on order size.
- Fragile Item Protection: Keeps delicate items like glass ornaments, perfume bottles, and ceramics safe during transit.
- Eco-Friendly Options: Made from recyclable materials, supporting sustainable packaging solutions.





Not sure which material or option to choose?
- Expert advice on choosing the best material and structure to meet your needs
- Professional guidance from engineers and designers on building the best packaging experience
- Anytime support with full-cycle project management and proactive updates
FAQ
Yes, we have an in-house design team to assist with dielines, artwork, and structure suggestions to achieve the best results.